Principal
Kim has more than 20 years in wine marketing, communications, the digital space, PR and events, with key engagements with small, family-owned operations, to major national and international clients.
She’s driven successful national PR campaigns with a multi-channel communications strategy for major events, products, and organisations. She’s written for different channels/audiences including digital and social media, traditional collateral, advertising creative, and video production.
Before she founded Wine Brain, in agency and freelance, Kim worked with major wine and food brands and organisations including Royal Melbourne Wine Show, Melbourne Food & Wine Festival, Woolworths, King Island Dairy, Dan Murphy’s, and Wine Tasmania.

“It turns out that grey matter was the missing ingredient in our barrel. Fortunately, Brand Brain has it in spades and was able to create a marketing plan to take us straight to the top of the class.”